Have the DJ promote your keyword between songs

Let people know about the keyword as they're waiting in line. Maybe they can text the keyword on the spot

 so they don't have to wait in line or they get discounted cover.

Create an Online Sign Up Form to Collect Contact Info

Create an Online Sign Up page for every distribution list you want to create, or even for every big event you want to throw. You can customize the background of each sign up page differently to match each and every event and your website's theme.

Collect mobile numbers, IM screen names, and email addresses. You can collect one type of contact information, or ALL of them.

For more information about Online Sign Up Pages, click here.